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We're More Than Just
an Agency.
What's REALLY Happening to Events in a Post COVID World
In this episode of the Business Roundtable Podcast, host David Carr speaks with Heidi Sporel, a seasoned event strategist and fellow SCN member, about the rebirth of connection in the post-COVID business world.
From corporate summits to intimate retreats, Heidi shares what’s actually working now in event planning and execution—and how you can use live events as a growth strategy, not a sunk cost.
Our Clients
Our clients range from startups to large companies. No matter what size, our approach is the same…to deliver an exceptional customer experience for both you and your clients through dynamic marketing campaigns.
We serve a variety of industries which include but are not limited to Financial Services, Legal, Technology, Non-Profit, Insurance, Healthcare, and more.











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Heidi has exemplified commendable diligence and enthusiasm, ensuring consistent and prompt communication... Her strategic planning, coupled with insightful recommendations, was pivotal in our project management. The project was delivered with commendable efficiency, a full week ahead of schedule. Heidi's professional acumen has been invaluable to the successful launch and growth of my enterprise.
Hector G., Founder/CEO, Era Solutions, Inc.

"
I worked with E2excel across two companies where I served as CMO — Gradient AI and Syncro — and they consistently delivered outstanding results. Heidi Sporel brings deep marketing expertise, exceptional planning, and an incredible attention to detail to every event. From booth design to full trade show execution, her team helped us exceed our lead goals while creating a strong, polished brand presence at key industry events.
Their ability to combine creativity with operational excellence made them a trusted extension of my marketing teams. I would highly recommend E2excel to any organization looking to elevate their marketing efforts.
Paul Cataldo, CMO—Gradient AI / Synchro

"Heidi was instrumental in helping Syncro elevate our 2025 event presence. She partnered with our team to plan and execute four tradeshows end-to-end, managing everything from booth design and vendor coordination to shipping and on-site logistics. One of her biggest contributions was facilitating the development of a brand-new, visually striking booth that helped us steal the attention out on the show floor.
Beyond the creative work, Heidi kept every detail organized and running smoothly behind the scenes. She managed timelines, vendors, and logistics to ensure our team had everything we needed before and during each event. She is proactive, reliable, and a true partner throughout the entire planning process.
Syncro Marketing Team
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